Sarah Butler

Sarah has specialist expertise in the area of intellectual property. She works with clients on the entire intellectual property lifecycle from the initial innovation stage, intellectual property protection, commercialisation and enforcement of intellectual property rights. 

Sarah regularly assists clients with:

• all aspects of domestic and international trade mark registration and protection, and trade mark portfolio management 
• contentious intellectual property matters and intellectual property disputes 
• advising on complex intellectual property licensing and assignment arrangements, and the commercialisation of intellectual property.

Sarah acts for a number of advertising clients. She regularly drafts and negotiates commercial agreements, advises on trade promotions, pre‐vets advertising material (including in relation to copyright, the Australian Consumer Law, the advertising codes of conduct and defamation law issues), and provides assistance and advice in relation to Ad Standards complaints. 

Sarah regularly assists clients with: 

• the negotiation and drafting of commercial agreements (such as client services agreements and agreements with key talent)
• the pre-vetting of advertising material (including for copyright, Australian Consumer Law and defamation issues)
• assistance and advice in relation to Ad Standards complaints
• assistance and advice in relation to trade promotions.

Sarah regularly acts for clients in relation to drafting and negotiating commercial contracts, services agreements and licensing arrangements. She regularly advises clients on regulatory compliance, including, in particular, in respect of compliance with the Australian Consumer Law. 

Sarah regularly assists clients with:

• sponsorship agreements
• services agreements
• distribution and supply agreements
• referral agreements
• matters involving regulatory compliance, approvals and dealings with regulators (including the Australian Competition and Consumer Commission and the Australian Communications and Media Authority) 
• both the restrictive trade practices and consumer protection provisions of the Competition and Consumer Act.